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January 18, 2017
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Qualities to Look For In An Instagram Influencer

We all know word-of-mouth is a great way to promote a product. This kind of recommendation, called Influencer Marketing, is usually made by a trusted individuals or high-profile celebrities and has been a marketing staple since the dawn of advertising. Nowadays, confidence in Influencer Marketing is sky high, with 84% of marketers planning to use […]

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January 12, 2017
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A Guide to Managing Your Social Media Calendar for Instagram

Regular posts on social media are always a good thing. They keep content fresh and audiences engaged. But who has time to come up with something new every week, every day, or maybe even every hour? That’s where setting up a social media calendar is absolutely necessary. Scheduling your content in advance will save you from scrambling […]

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January 8, 2017
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How to Get More Followers on Instagram

With Instagram’s 500 million users and new research showing that Instagram laps other social media like Facebook and Twitter when it comes to user engagement, it’s more important than ever to get your follower numbers up. With more followers, you’re more likely to see brand loyalty, brand recognition, and boosts in sales. Not sure how […]

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December 31, 2016
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Influencer Marketing for Instagram: A Guide to Getting Results

Instagram recently changed its algorithm for prioritizing posts, basing the order posts appear in a user’s feed on numbers of engagement, not chronological order. This means that the more likes, comments, and re-posts your posts have, the higher they will appear in your users’ feeds. Understanding this change is more important than ever when you’re […]

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December 27, 2016
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Instagram Tools to Maximize Your Marketing Efforts

If used correctly, Instagram can be an extremely effective tool for your brand’s marketing arsenal. Starbucks and BMW have shown that brilliant marketing can mean big boosts in user engagement and sales. As one study by Simply Measured showed, in a roughly three-month period, Starbucks increased its user engagement to over 180% using marketing tactics like contests […]

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